Lea Lange could not have founded a startup that suits her better since the online shop for affordable art, apparel, and accessories combines three of her strengths: her economic know-how, the experiences she had already gained in this market segment, and, last but not least, her enthusiasm for art and design. She acquired her management and sales expertise during her studies at the Ludwig Maximilian University of Munich, the University of St. Gallen, and the ESADE Business School in Barcelona as well as at the consulting firms Ernst & Young and Roland Berger. Subsequently, at the age of only 24, she was presented with the opportunity to combine her entrepreneurial knowledge with her love for art, and, to top it off, gain valuable experience in the strategic planning of a design e-commerce store: She was appointed Executive Director Strategy & Analytics for the European business of FAB. There Lea Lange discovered that art prints enjoy great popularity with customers; yet require little logistics expenditures and therefore offer high margins. Based on these insights she founded Juniqe, the online shop for affordable art, along with Marc Pohl and Sebastian Hasebrink, which has already expanded into several countries shortly after its foundation. "From the very beginning we have greatly benefitted from German Startups Group’s financial and entrepreneurial support."